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Today I Am

Here's the latest campaign by Sibling for Westfield and a little post-production magic by IA Sydney.

'Today, I am' embraces the breakdown of stereotypes through fashion and celebrates individual style. 

Fronted by Kelly Osbourne and shot in New York City, 'Today, I Am' invites people to be whoever they want to be and embrace their own fashion evolution. It's about being true to yourself and empowering who you are as an individual. 

Sibling Executive Creative Director, Michael Dole said of working with IA, ’I was hugely impressed with the expertise, dedication and execution shown by the talent at IA. A truly collaborative creative partnership. And Chris’ ink deserves its own Facebook page!"

Kiran UppalComment